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Competitive Contract Award Notice

Associated Parent Notice
CompetitiveContractNoticeAddendum - GB-London: Research to provide an overview of the online advertising sector
1. Title: GB-London: Research to provide an overview of the online advertising sector
2. Awarding Authority:
Department for Digital, Culture, Media and Sport
100 Parliament Street, London, SW1A 2BQ, United Kingdom
Tel. 020 7211 6000, Email: commercial@culture.gov.uk, URL: www.gov.uk/dcms
Contact: DCMS Commercial, Attn: DCMS Commercial
3. Contract Type: Services
Sub Type: Research and development services.

4. Description: Research services. We are interested in an overview of the online advertising sector, outlining the key players at each stage of the supply chain and their business models. Further, we are seeking robust analysis of the movement of money, data, and content through the online advertising supply chain, including but not limited to how each pound spent by an advertiser breaks down in different scenarios, what service each actor in the chain provides in return for their fees, and how audience/user data flows through the supply chain in the various targeting methods.
5. CPV Codes:
73110000 - Research services.

6. NUTS Codes :
UK - UNITED KINGDOM

7. Main Site or Location of Works, Main Place of Delivery or Main Place of Performance: UNITED KINGDOM,
8. Reference Attributed by the Awarding Authority: 101311
9. Awarded to:

Plum Consulting London LLP
10 Fitzroy Sq, London, W1T 5HP, United Kingdom
Tel. .
Attn: .
Value Cost: 63,750
Is Awardee likely to subcontract?: No Awarded to SME?: No
10. Date of Contract Award: 01/11/2018
11. Number of Tenders Received: 4
12. Other Information:
Other Information: To view this notice, please click here:
https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=384942233
TKR-2019320-PRO-14485786
Suitable for VCO: No
Procedure Type:OPEN
Period of Work Start date: 05/11/2018
Period of Work End date: 18/12/2018






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