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Competitive Contract Award Notice

1. Title: GB-London: 101217 Research on the levels of advertising to children of high fat, salt or sugar (HFSS) products and brands on broadcast media and online
2. Awarding Authority:
Department of Digital, Culture, Media and Sport
Department of Digital, Culture, Media and Sport, 100 Parliament Street, London, SW1A 2BQ, United Kingdom
Tel. 020 7211 6000, Email: commercial@culture.gov.uk, URL: www.delta-esourcing.com
Attn: DCMS Commercial
3. Contract Type: Services
Sub Type: Research and development services.

4. Description: Research services. The Department for Digital, Culture, Media and Sport (DCMS) invited bids for research analysis on the levels of advertising to children of High Fat, Salt or Sugar (HFSS) products and brands on broadcast media and online, as defined by the Nutrient Profile Model and categories identified in the Public Health England (PHE) sugar and calorie reduction programmes, the associated revenues and the likely impact of further restrictions on both levels of exposure and commercial revenues.

The requirement is to undertake research and deliver a dataset on HFSS advertising on broadcast television and online. The requirement is to procure for a single time-limited exercise, to run from August to December 2018. The research will form an input into a government consultation due by the end of 2018. As part of the consultation process, it is envisaged that findings will be published.
5. CPV Codes:
73110000 - Research services.

6. NUTS Codes :
UK - UNITED KINGDOM

7. Main Site or Location of Works, Main Place of Delivery or Main Place of Performance: UNITED KINGDOM,
8. Reference Attributed by the Awarding Authority: 101217
9. Awarded to:

Added Value Limited trading as Kantar Consulting
Sea Containers House, 18 Upper Ground, London, SE1 9PD, United Kingdom
Tel. 020 7955 1900
Attn: Jonathan Hall
Value Cost: 77,779
Is Awardee likely to subcontract?: No Awarded to SME?: No
10. Date of Contract Award: 23/08/2018
11. Number of Tenders Received: 2
12. Other Information:
Other Information: To view this notice, please click here:
https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=342225052
TKR-2018829-PRO-13100072
Suitable for VCO: Yes
Period of Work Start date: 28/08/2018
Period of Work End date: 21/12/2018






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